As I have noted in previous blog posts and videos, I am not a fan of what I consider to be marketing-driven “gimmicks” that tout facial rejuvenation. I consider the Lifestyle Lift – that advertised a lesser invasive facelift procedure that did not require general anesthesia – one of those gimmicks.
The Wall Street Journal recently reported that Lifestlye Lift is considering bankruptcy filing and has abruptly shut much of its business.
Prospective patients beware: a proper facelift is surgery, and it requires general anesthesia. It is not a minor procedure that can be done over the lunch hour with local numbing or light sedation. Be sure to do your homework when considering a facelift or any other facial rejuvenation procedure. Your surgery should be performed by a board certified facial plastic surgeon who specializes in the type of procedure you want to have. Fixing a botched facial surgery can be very difficult – and often twice as expensive.
Ads and TV commercials you may see advertising “breakthrough facelift techniques” that are less invasive are simply not true.